LA to Vegas
Description:
Get ready for a sky-high adventure as we navigate the friendly skies with Jackpot Airlines and the crew. Fasten your seatbelts for "LA to Vegas" through a social campaign that's as entertaining as a first-class ticket!
Client:
FOX
Show:
LA to Vegas
Roles:
• Art Direction
• Design
• Animation
Meet Your Wingman
Unveiling each character took on an element of excitement as we embraced a playful approach. The intrigue was built up through tantalizing silhouette reveals, skillfully composed of enigmatic close-up snippets. With each gradual reveal, the anticipation escalated, culminating in the full revelation of the character's form
Season 1
Captain Speaking
a custom social series that transforms your feed into the cockpit of creativity. Captain Dave takes the helm with posts that celebrate not just holidays but also the little joys of fundays. From "Thanks Giving" to "Black Friday," "Cyber Monday" to "Thirsty Thursday" weekends, and a grand finale with "New Years, New Me," each post is a new destination on the map of fun. Picture Captain Dave recalling each day in a fresh and exciting way, injecting humor and charm into the journey.
Jackpot Airlines Crew
Next on the runway is "Jackpot Airlines Crew." Buckle up as each character from Jackpot Airlines is introduced with flair and personality in custom social posts. It's not just a crew; it's a cast of characters ready to take you on a joyous ride. These posts aren't just introductions; they're a sneak peek into the delightful personalities that make Jackpot Airlines soar with charm.
Serve the Captain
But the in-flight entertainment doesn't end there! Prepare for "Serve Captain Dave"—an interactive IG Stories experience that's more than just a drink service. Using "TAP and Hold" mechanics, followers get to play bartender, catching drinks for Captain Dave. And what's the payoff? Captain Dave showing off his dance moves in a disco party! It's not just a post; it's a mini-game that leaves followers tapping and laughing their way into the weekend.